Journal of Applied Structural Equation Modeling |eISSN: 2590-4221| Volume 2 | Issue 2 |June 2018
ESTIMATING MODERATING EFFECTS IN PLS-SEM AND PLSc-SEM: INTERACTION TERM GENERATION*DATA TREATMENT
Jan-Michael Becker, Christian M. Ringle, Marko Sarstedt
Full-Text PDF | 1-21 | Volume 2 Issue 2
DOI: https://doi.org/10.47263/JASEM.2(2)01
PARTIAL LEAST SQUARE ANALYSIS ON MICRO ENTERPRISES’ INTELLECTUAL CAPITAL AND PERFORMANCE: THE MEDIATING EFFECT OF TACIT KNOWLEDGE SHARING
Rohana Ngaha*, T. Ramayah and Rahimah Sarmidy
Full-Text PDF | 22-33 | Volume 2 Issue 2
DOI: https://doi.org/10.47263/JASEM.2(2)06
THE EFFECT OF CELEBRITY ENDORSER ATTRIBUTES, ISSUE INVOLVEMENT AND PERCEIVED SOCIAL SUPPORT ON ATTITUDE TOWARDS ORGAN DONATION REGISTRATION
Stephen Laison Sondoh Jr, Sharifah Nurafizah Syed Annuar*, Andreas Totu, Geoffrey Tanakinjal and Rayner Alfred
Full-Text PDF | 34-48 | Volume 2 Issue 2
DOI: https://doi.org/10.47263/JASEM.2(2)02
MULTIPLE INDIRECT EFFECTS OF CUSTOMER EQUITY IN TELECOMMUNICATION INDUSTRY
Xin Jean Lim, Jun Hwa Cheah , and Kenny Guan-Cheng Teoh
Full-Text PDF | 61-77 | Volume 2 Issue 2
DOI: https://doi.org/10.47263/JASEM.2(2)03
CELEBRITY ENDORSEMENTS IN ORGAN DONATION ADVERTISEMENTS: ALTRUISM AS A MODERATOR
Sharifah Nurafizah Syed Annuara*, Stephen Laison Sondoh Jr, Andreas Totu, Geoffrey Tanakinjal and Rayner Alfred
Full-Text PDF | 78-94 | Volume 2 Issue 2
DOI: https://doi.org/10.47263/JASEM.2(2)04
ROLE STRESS AND ITS OUTCOMES: EVIDENCE FROM HOTEL INDUSTRY OF PAKISTAN
Asif Nawaz* and Kamran Yousaf Sandhu
Full-Text PDF | 49-60 | Volume 2 Issue 2
DOI: https://doi.org/10.47263/JASEM.2(2)05
This work is licensed under a Creative Commons Attribution 4.0 International License.